The groundbreaking Royalton, located in the heart of midtown Manhattan, introduced the world to the concepts of “Hotel as Theatre” and the “Art of Lobby Socializing” – thereby revolutionizing the hotel industry. Royalton's uniquely beautiful Lobby, with its stage-set elegance that runs an entire city block, instantly became the place to see and be seen in New York.
Philippe Starck's elegantly minimal design evoked the feeling and romance of steamship travel –albeit in a totally modern way – where a cross-section of interesting world travelers gather to depart on a journey together. Royalton is still the choice of interesting people the world over.